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Translation of Tourism Texts under the Guidance of Eco-translatology ——A Case Study on C-E Translation of Lushan Mountains Scenic Spot Descriptions

Yan Xu

(Jiangxi University of Finance and Economics)

Abstract:

In tourism, standardized text translation is crucial for industry advancement and cultural export. Eco-translatology, drawing on ecological theories, provides valuable insights into the translation of tourism texts. This paper employs Eco-translatology to explore three-dimensional transformations in translation, with Lushan Mountain serving as a case study. These dimensions—linguistic, cultural, and communicative—serve to enhance language accuracy and fluency, enrich cultural and historical context, and facilitate cross-cultural communication. Within the translational ecosystem, the translator should adopt the most suitable strategy for translating descriptive tourism texts.

Key Words:

Eco-translatology; Three-dimensional Transformation; Tourism Translation; Lushan Mountain

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