Research on the Protection, Inheritance, and Revitalization of Traditional Rural Culture from the Perspective of Rural Revitalization

Shen Meng

School of Marxism, Anhui University of Finance & Economics

Abstract：

Rural revitalization requires not only shaping its form but also casting its soul. As the root and cornerstone of excellent traditional Chinese culture, traditional rural culture carries the spiritual genes and value foundations of agricultural civilization, serving as an indispensable endogenous cultural basis for rural revitalization. However, against the backdrop of accelerating urbanization and modernization, traditional rural culture is confronted with multiple dilemmas, including identity crisis, absence of transmitting subjects, and spatial dissolution. It is imperative to protect the cultural foundation through upholding fundamentals while pursuing innovation, to activate the agency of cultural transmission through living inheritance, and to achieve cultural revitalization through technological and industrial empowerment, ultimately constructing a shared spiritual homeland for the Chinese nation and providing enduring and profound cultural nourishment for rural revitalization.

Key Words：

Rural Revitalization; traditional rural culture; cultural confidence; digital empowerment